How To Build Your Own Visual Identity

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Illustrator Luke Preece’s guide to finding your own identity as a visual artist and turning your passion into a career.

Before I focused on illustration I was a graphic designer full time and a musician as a side hustle. I could definitely talk at length about my career choices and how I ended up where I am today. It might be beneficial to others coming up… I like helping younger generations where I can. I’m a father to two girls so the parent in me naturally wants to encourage being creative as a viable career choice. There’s never been a better time than now… The opportunities are endless.

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Getting Down and NERDy: Light + Mathematics – Animals & Nature

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NERD’s CGI-sharp Light + Mathematics mirrors his infatuation for creating imaginary, child-like worlds full of billowing birds, scintillating squirrels and lustrous lions through each of his passion projects, as you may have seen in his roster of blockbuster movies such as Ice Age, Shrek, Harry Potter and Madagascar. But we wanted to know more…

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Get To Know: NERD’s New Award-Winning Animation Director, Light + Mathematics

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The vibrant and stimulating world of animation director Light + Mathematics, has been welcomed into the NERD family with open arms. Combining the use of his vivid colours, love of animals and youthful vision, Light + Mathematics’ CGI success has been measured with his association with huge blockbuster movies such as Harry Potter, Shrek, Ice Age and Madagascar.

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