NERD’s Black Stories: Animation Director, Corinne Ladeinde

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Although our peers feel that efforts for a more diverse industry are being made; we still think that the actions taken are surface level, and black people are a rarity in our industry.

We spoke to black creatives who contribute significantly to their field and have asked them words of advice for current and future artists of colour wanting to break through the creative industry.

Next up is Animation Director Corinne Ladeinde.

Corinne is an award-winning animation director with a passion for storytelling, design, animation and illustration. After working as a lead compositor on projects such as The Snowman and the Snowdog and We’re going on a Bear Hunt! for Channel 4, Corinne further pursued her directing ambitions and has since directed a range of commercials and online films for clients such as Dove, Bach, Bonjela and Liz Earle amongst others.

When did you decide to become an animator/illustrator?

From the age of 6 and growing up, I had in mind that I will become an animator; but once I had graduated and dive into the professional world, I realised that I love storytelling and from then on, started directing.

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How has your upbringing influenced the work that you do today?

My mum is a true stoic. She is my inspiration to always investing my time in the things I truly enjoy. My mother used my brother and me as an excuse to watch the latest animated Disney films at the time. I grew up on a diet of animation from the Lion King to Aladin and The Nightmare Before Christmas. When I was a kid, I was reading a lot, attended regular arts and crafts activities, theatre and galleries. All these things have influenced my vision as an artist.

What advice would you give your younger self?

“To act as if it’s impossible to fail”. This is an Anthony Hopkins quote, that I have learned to live by.

How has it been transitioning from composing to directing?

Directing my first spot was challenging and also very rewarding. It was such a pleasure to work with a team committed to support and nurture young directors.

Working with NERD Productions has allowed me to work with other directors of different disciplines which have helped me to broaden my horizons and offer clients a more varied approach to their work.

Click here to view Corinne’s portfolio.

Want to work with Corinne Ladeinde or another NERD? Click here.

How To Build Your Own Visual Identity

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Illustrator Luke Preece’s guide to finding your own identity as a visual artist and turning your passion into a career.

Before I focused on illustration I was a graphic designer full time and a musician as a side hustle. I could definitely talk at length about my career choices and how I ended up where I am today. It might be beneficial to others coming up… I like helping younger generations where I can. I’m a father to two girls so the parent in me naturally wants to encourage being creative as a viable career choice. There’s never been a better time than now… The opportunities are endless.

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NERD Says: It’s #WorldMentalHealthDay And We’re Here For You.

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Mental health is something that affects each and every one of us differently, some more positively than others. To show our support of all those that may be struggling inside and outside of creative industries, we’ve compiled a list of tips from the NERD family, who’ve shared their personal experiences and triumphs in the hopes of helping others.

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Inside My Digital Sketchbook: Skeeva

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My Digital Sketchbook – like one huge box of LEGO, where every piece is stored until one day an idea leads you down the path of creating something you hadn’t expected. Mixing, moulding, experimenting… a widespread of elements coming together in front of you to create some very cool happy accidents that you couldn’t even imagine. That’s when something magical happens.

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An Open Letter to Art Students

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“The piece below was originally a letter that I’d written to a former student. Since then it’s gone through a few alterations. I wanted to share it with you because it’s nearing the end of the school year, and as someone who keeps a thread to his past, I remember what it felt like to be there.

I don’t recall the specifics of why I wrote to her, but I wonder if it had to do with the uncertainties that come with being an artist, especially one who is about to graduate from school in a couple of weeks. I guess then, this letter is really an open letter to those of you who are in a similar space now.” – Marcos Chin

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