On the International Women’s Day, Esther Lalanne joins the diverse and inclusive NERD family, led by Executive Creative Producer/Founder Milana Karaica. NERD welcomes Esther Lalanne, body positive and whimsical visual artist.
Esther is a prolific visual artist who accurately represents bodies and identities, primarily women, who make our society. Esther’s bubbly and quirky aesthetic is inspired by everyday life and human interactions.
Esther has always loved to draw women; she says: ‘Growing up, I have always felt frustrated in this all-white-cis-male world, and drawing has been a useful way of expressing myself and others like me.’
Esther wants to depict a world where women, people of every race and sexuality, can be more visible and free to exist without expectations or limitations. She believes that the power of craft influences real life and people.
She creates fun visuals that touch the soul and speak to a vast array of people. Esther has worked with Refinery29, Ellen MacArthur Foundation, The Body Shop, King’s College London, Green Peace, ITV, and NHS.
Prepare to be moved by the latest online commercial for the eco-conscious baby brand, Charlie Banana, where we are introduced to the heart-warming story of a mother bonding with her newborn baby while pledging to take action to create and protect the future of our planet, our home.
Watch our fun behind the scenes
Teaming up with Curiosity, we mixed two marvellous animation techniques; stop-frame and hand-drawn animation to develop the whimsical online commercial. This beautifully crafted piece walks us through what it takes to make a better world for future generations and celebrates motherhood and all-around sweetness.
‘’ Am I choosing the right products to put on my baby’s skin? Am I taking action to protect the environment for future generations?‘’ Milana Karaica
This was a very relatable situation for Milana Karaica, Executive Producer at NERD Productions who was eight months pregnant when the script landed on her desk. We were thrilled to craft the ultimate maternal bond at this extraordinary time.
‘’ Working with a brand that cherishes sustainability and has it as their mission statement feels very special.’’ Hayley Morris
Hayley is coincidentally, currently eight months pregnant and has a real passion for sustainability in her own work. Throughout the creative process, Hayley used sustainable and recyclable materials.
Every element in this stop-motion animation was entirely handcrafted, from the characters to the plants and flowers, using layering and watercolour techniques.
To bring this delightful film to life, even more, Hayley created jointed paper dolls to heighten the interaction between mother and daughter through to the end of the blossoming visual tale.
Milana says ‘’We were proud to be able to feature and hero a mixed-race family which is important for us at NERD. Even if they are animated characters, they are essentially our actors so we want to craft those carefully and make sure that we are representative and reflect the reality of our audiences.’’
At a time where diversity & inclusion is talked about a lot in the advertising industry, actions are more important than words. It was particularly vital to us to show characters that will make the world a more inclusive and tolerant one for the future generations to come. We believe that championing diversity is the key ingredient to producing powerful visuals that stand out and engage with real people across the world.
Sephora is launching its first natural ingredients perfumes collections this September. Roman Bratschi, tastefully designed the gorgeous CGI ”DO NOT DRINK” key visuals for the campaign – so good; we want to taste these!
The collaboration between Roman, NERD Productions and Sephora is a splendid one, just like the mix of elements inspired by nature and texture details that ultimately enhance the overall aesthetic of the products. We spoke to the team about the ways they brought these mesmerising concepts to life.
Christmas came early here at NERD! We’re excited to spread some brotherly love through our roster as we say our season’s greetings to Chris and Tyler Guyot, the brothers who founded Toast.
Are you ready for the Trojan takeover? We’re reaching new mythical heights with our key visuals and animation for the next instalment in the Total War saga.
Peek-a-boo! No throwing your toys out of the pram with our charming online commercial for Bonjela, as we follow the nail-biting journey all parents go through with a teething toddler on their hands.
We’re amping up the action with our latest creation for notorious Xbox gaming franchise, Gears of War. With brand new gaming modes, an almighty terminator and an on-going battle for Kait’s soul, Gears 5 is readily anticipating its launch at the ‘Gears Ink’ event this September. But who created its killer rock and roll logo? Our team here at NERD.
Have you been caught up in this week’s four-part BBC series ‘Dark Money‘? NERD’s Peter S mixes powerful live-action shots with VFX techniques to craft the trailer of ‘Valiant and Son‘, the “movie inside of a movie”.
Following the success of the enticing concept art for the Cannes Lions Festival of Creativity visionary competition ‘Future Lions’, Billelis was joined by the visionary VFX and CGI-savvy Peter S, along with AKQA, to bring to life the opening film for the world-famous awards ceremony.